Made-to-measure bra for asymmetrical or symmetrical breasts
Since its creation, Asymétrio has established itself as a revolutionary brand in the world of lingerie, particularly in the field of made-to-measure bras for women with asymmetrical breasts, or who have undergone breast operations such as lumpectomy or mastectomy. The ideology behind Asymétrio is simple: every woman, whatever her morphology or history, deserves to wear lingerie that suits her, supports her, and makes her feel beautiful and confident.
The Origin of Asymétrio: A Personal Revolution
It all began with a clear vision from Clémence, the founder of Asymétrio. Passionate about couture and determined to break the codes of traditional lingerie, she applied her expertise to create a lingerie line that met not only aesthetic standards, but above all women's specific needs. The brand quickly made a name for itself with its commitment to inclusivity, offering asymmetrical bras that adapt perfectly to every morphology, and are available made-to-measure to guarantee optimum comfort and support.
Clémence's idea was rooted in a personal story. When she discovered she had asymmetrical breasts, she realized just how difficult it was to find lingerie to suit. This difficulty, shared by so many women, prompted her to create Asymétrio: a brand dedicated to all those looking for lingerie that truly meets their needs and measurements.
Why a Made-to-Measure Bra for Asymmetrical Breasts is Essential
Traditional bras are not designed to meet the needs of all women. Asymmetrical breasts, whether natural or the result of surgery such as lumpectomy or mastectomy, require special attention when choosing lingerie. At Asymétrio, we understand that every woman is unique, and that her bra should be just as unique.
A made-to-measure asymmetrical bra is essential for several reasons:
Comfort and support : An ill-fitting bra can cause daily pain and discomfort. Our made-to-measure bras are designed to fit the shape of your breasts perfectly, ensuring optimal support and all-day comfort.
Aesthetics : The right bra enhances the silhouette, creating a visual harmony that boosts self-confidence. At Asymétrio, we know how important it is for a woman to feel good in her lingerie, and we make a point of creating pieces that are not only functional, but also elegant and refined.
Psychological support : For women who have undergone a lumpectomy, mastectomy or other breast surgery, the custom-made bra plays a crucial role in the emotional healing process. It helps restore body image and a sense of normalcy after surgery.
A Commitment to Excellence: Products Designed with You in Mind
At Asymétrio, every bra is designed with the utmost care. We work exclusively with high-quality raw materials, selected for their comfort, durability and aesthetic appeal. Lace, soft fabrics, supportive elastics: everything is chosen to ensure that our products meet the highest expectations.
The Asymmetrical Collection:
Our flagship collection, designed to suit all asymmetrical breasts. Whether your asymmetry is slight or more pronounced, our bras are custom-made to give you a perfect fit. A total of 441 sizes are available, from A to G and from 80 to 120.
Adjustable Tangas:
To complement our bras, we offer adjustable thongs to suit all body shapes. Designed for comfort and elegance, they are the perfect choice for those seeking lingerie that is both practical and beautiful.
Post-Operative Bra:
For women who have undergone breast surgery, we are currently developing bras specially designed to provide the necessary support during the recovery period. These bras will be manufactured with medical specifications in mind, while remaining aesthetically pleasing and comfortable. If you would like to support the project, a crowdfunding campaign is currently online on Kiss Kiss Bank Bank: https://www.kisskissbankbank.com/fr/projects/soutien-gorge-post-operatoire-sur-mesure-et-en-dentelle
Inspiring Women : The Source of Our Collections
Asymétrio's collections are not just aesthetic creations; they are also a tribute to the women who have left their mark on history. Each collection bears the name of a woman who has, in her own way, contributed to the advancement of women's rights and female emancipation.
Marguerite Durand
Founder of the first women's political daily, “La Fronde”, Marguerite Durand embodies the strength and courage of those who dare to defy convention. Her collection reflects this determination with bold, elegant pieces.
Olympe de Gouges
Author of the Declaration of the Rights of Women and Citizens, Olympe de Gouges is a key figure in feminism. The collection that bears her name is a tribute to her struggle for equality, with designs that combine power and femininity.
Victorine Pairière
Independent seamstress and grandmother of Clémence, Victorine is a personal source of inspiration for the founder of Asymétrio. The Victorine collection celebrates the heritage of creativity and passion handed down from generation to generation.
An Entrepreneurial Journey: From Birth to Growth
Asymétrio's history is marked by key milestones that have contributed to the brand's growth. From the launch in March 2023, Clémence surrounded herself with talented and passionate people to bring her vision to life. The first collection was launched in April 2023, featuring asymmetrical bras, adjustable thongs and made-to-measure panties. The first photo shoot, done at home with photographer Claire-Maylis, marked the start of a creative and entrepreneurial adventure.
Crowdfunding: a springboard for innovation
In June 2023, Asymétrio launched a crowdfunding campaign on KissKissBankBank, raising €3,000. This funding was crucial for the development of new prototypes, necessary to extend our product range. This success has reinforced our conviction that innovation and boldness are at the heart of Asymétrio's DNA.
Collaboration and expansion
The year 2024 marked a turning point in the brand's expansion. In addition to validating new patterns and preparing new collections, Clémence forged partnerships with other like-minded entrepreneurs. These collaborations have extended Asymétrio's reach while remaining true to the brand's commitment to quality and authenticity.é.
Entrepreneurship Challenges: Transparency and Sustainable Growth
Developing a brand like Asymétrio is not without its challenges. As founder, Clémence had to make some tough decisions to ensure the company's long-term future. One of the key moments was revising the business plan and adjusting prices. This decision, though difficult, was necessary to ensure that the brand could continue to offer high-quality products while remaining financially viable.
Continuous reflection on costs and prices
Growing a business requires rigorous cost management. Clémence spent several days analyzing production costs, taking into account rising raw material prices and the delegation of production to a specialized workshop. This analysis revealed that some products were being sold at a loss, which was not sustainable. For example, the menstrual panties were selling for €55 and I was losing €4 on each sale. Ironic, isn't it? Obviously, we had to overcome this problem and increase the price. In the end, all Asymétrio products went up in price to ensure a decent margin and the brand's survival.
Balancing accessibility and quality
Although prices have been adjusted, Asymétrio remains committed to offering accessible products. Every decision is made with the balance between product quality and price in mind, so that all women have access to high-quality, made-to-measure lingerie. The idea is not to become a luxury brand, as all women should have access to lingerie that's comfortable and tailored to their body shape. However, Asymétrio remains a company with a long-term vocation to democratize “non-standard” lingerie sizes.
The Importance of Customization: Your Made-to-Measure Bra
At Asymétrio, personalization is at the heart of our approach. We believe that every woman deserves a bra that fits her perfectly, especially when it comes to asymmetrical breasts or post-operative bras.
How does it work? When you order a made-to-measure bra from Asymétrio, we offer a detailed consultation to understand your specific needs. We take into account the particularities of your morphology, any operations you've undergone, and your personal preferences for style and comfort. From there, we create a bra that's just right for you. If you don't want to share your story with us, please visit our size guide: https://www.asymetrio.fr/guidedestailles
A video to help you take your measurements is also available!
The Design Process
Each bra is designed with meticulous attention to detail. We use high-quality materials, such as delicate lace and soft fabrics, to create pieces that are both beautiful and durable. Our experienced seamstresses work meticulously to ensure that each bra fits your figure perfectly. They are based in a human-sized workshop in Cholet :) And yes, the manufacturing is 100% Made In France.
The Future of Asymétrio: Exciting Projects Ahead
As Asymétrio celebrates its first anniversary in March 2024, the brand is already looking to the future with exciting plans. We plan to launch even bolder new collections, continuing to break the codes of traditional lingerie. New collaborations are also in the pipeline, with entrepreneurs who share our vision and commitment to quality and innovation.
A birthday to celebrate
To mark our first anniversary, we're organizing a big party in June 2024 in Paris. This event will be an opportunity to celebrate how far we've come, unveil our new collections, and thank everyone who has supported Asymétrio since the beginning. We invite you to join us for this celebration, which will be punctuated by creative workshops, inspiring encounters, and of course, the discovery of our new pieces.
International expansion
One of our objectives for the coming year is to make Asymétrio known beyond France's borders. We are currently working on an international expansion strategy, with the ambition of offering our made-to-measure bras and adjustable thongs to women all over the world. This expansion will be accompanied by new collaborations and the exploration of emerging markets.
Follow us on this adventure
Asymétrio isn't just a brand, it's a community of strong, inspiring women. We invite you to follow our adventure on social networks, where we regularly share news about the brand, advice on choosing your lingerie, and inspiring stories from women who have put their trust in Asymétrio.
We are present on :
Join us and go behind the scenes of our brand, take part in our discussions, and be the first to know about our new collections and events.
Conclusion: Asymétrio, Your Lingerie Partner for Asymmetrical or Symmetrical Breasts.
When you choose Asymétrio, you're choosing made-to-measure lingerie that meets your specific needs, whether you have asymmetrical or symmetrical breasts, or are looking for the right bra after breast surgery. We're committed to offering you high-quality products, designed with care and passion, so you can feel good about your body and your lingerie.
Asymétrio is more than just a lingerie brand: it's a revolution, a declaration of independence, and a celebration of the diversity of women's bodies. We're here to accompany you on this adventure, to offer you the support you need, and to help you embrace your beauty. Because we're all unique, only perfect, our lingerie has to be too.
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