From Modeling to Store: The Journey of an Asymétrio Bra
- Clémence
- Oct 4
- 2 min read
We slip on a bra every morning without always realizing the adventure it has lived before arriving in our wardrobe. Yet behind every Asymétrio lingerie piece lies a long journey made of creativity, technique, and passion. From the very first sketch to the moment it reaches the store, here is the journey of an Asymétrio bra.
Step 1: The idea, born from a real need
At Asymétrio, everything starts with listening to women. After collecting testimonials, analyzing needs, and identifying what is missing in current collections, the process begins. Instead of imagining a model based on passing fashion trends, creation starts from real life: support, comfort, asymmetry, freedom of movement.
Step 2: Design and modeling
Once the idea is validated, the design takes shape—first on paper, then through 3D modeling software. Every detail matters: the underwire, elasticity, cut, and balance between aesthetics and practicality. The collection plan allows the team to visualize the whole line and ensure overall consistency.
Step 3: Prototyping
Next comes the prototyping phase. The first pieces are assembled in the workshop in small batches. Materials, seams, and the fabric’s drape on the body are tested. These prototypes serve as the foundation for adjustments and help identify the improvements needed.
Step 4: Fittings and adjustments
The prototype is put to the real test: fittings on different body types, feedback, and modifications. It’s a demanding cycle where every detail is refined to achieve perfection. At Asymétrio, this process is essential, as it ensures that the 441 sizes offered will truly adapt to all morphologies.
Step 5: Production
Once validated, the model moves to production in a partner workshop that respects ethical and qualitative standards. Each piece is crafted with care, inspected, and approved before being shipped.
Step 6: From modeling to store
The bra finally takes its place in-store with our future brand partner (stay tuned to discover the next chapter of this new adventure). But its journey doesn’t end there: it continues in the daily lives of women, becoming a trusted companion, a symbol of boldness and self-confidence.
An Asymétrio bra is not just a piece of fabric. It is the result of a long journey, precise expertise, and a clear purpose: to offer every woman lingerie that truly reflects who she is. Behind every model lies a story and this one begins with you.